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In more than a decade of delivering seamless and cutting-edge travel solutions in India and abroad, Cleartrip, the leading online travel and leisure activities organisation, has also distinguished itself as a socially conscious organisation. As a part of its most recent CSR initiative, Cleartrip has collaborated with the Magician Foundation India, an NGO that works with children and youth using Rugby to empower children from marginalized backgrounds (particularly from slums of Mumbai) besides nurturing rugby as a sport in India.

The foundations efforts prevent children from getting into anti-social habits by imparting life skills and nurturing them to become contributing members of the society. With five years of efforts, these talented individuals from the slums have blossomed to a stage of contributing to building our nation and have qualified for a national rugby tournament.

Proud about teams qualification, Vijay Dange, Founder, MFI said, "The idea behind MFI originated way back in 2004, when a few like minded young volunteers started teaching rugby to other children from their communities. Today, we have a dedicated Rugby Program under which we teach rugby to young girls and boys living in slums in various neighbourhoods of Mumbai. Our boys and girls teams have participated in several rugby tournaments in the country, while some of our older team members have gone on to play in tournaments held abroad as well. Qualifying for the National tournament is a proud moment for us and gives the team an opportunity to compete with the likes of Maharashtra State Police, CRPF, and Bombay Gymkhana. We are glad to partner with Cleartrip for this opportunity and will continue with our goal of turning Mumbai slums into a field of opportunity and a space for social change for various communities."

Speaking on the initiative, Prasad Menon, Chief People Officer, Cleartrip said," We believe that small things can have a big impact. MFI has brought education, hope, and opportunity into the lives of so many underprivileged children. As MFI has proved through its efforts, sports present a massive opportunity for young Indians to achieve professional and financial success. It empowers and connects, and has the power to uplift less-privileged communities. We are proud to associate with such an organisation."

Magician Foundation India was formed in 2012 with the goal of educating children and youth and inculcating important values through sports. The Rugby Program, which started in 2004, had reached out to 385 children and youth and is divided in three parts the community program, the Yuwa Rugby Leaders Program (YRL),and the Youth Program The NGOs efforts over the years have led to more children going back to school, moving away from substance abuse, and even training to play Rugby professionally.

About Cleartrip:

Launched in July 2006, Cleartrip is one of the leading online travel companies in India. Based on a straight-forward premise of making travel simple for its customers, Cleartrip achieves this with a clean and clutter-free website, a site that is fast to load, quick in providing relevant information, simple to navigate and offering an easy booking process.

About the author

CSR VISION is India’s ( probably world’s ) first monthly magazine in print devoted to CSR and Sustainable Development for bringing together all stakeholders of SUSTAINABLE DEVELOPMENT at a global and local levels and act as a platform for promoting strategic CSR and sustainable development practices through dissemination of information and knowledge.