TATA MOTORS and TATA AIG join forces to ensure safe journeys for truck drivers

TATA MOTORS and TATA AIG join forces to ensure safe journeys for truck drivers

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Tata AIG General Insurance Company Limited, a joint venture between the Tata Group and American International Group (AIG) has collaborated with Tata Motors and Skills for Progress (SKIP), to launch a Road Safety programme for heavy motor vehicle (HMV) drivers in India. The program will be launched across 5 locations in India Pune, Ajmer, Muktasar, Silchar and Dimapur and will reach out to more than 5000 heavy motor vehicles (HMV) drivers.

This program will incorporate defensive driving training, medical checkups, awareness on prevention of HIV/AIDS, substance abuse and stress management intervention. Additionally, personal accident insurance coverage will also be provided to the drivers. This collaborative initiative aims at reducing deaths and injuries caused by accidents on Indian roads and thereby will contribute towards achieving the United Nations Sustainable Development Goals 3 (SDG 3) on Good Health.

The project will be monitored closely to track the progress in the behavior of truck drivers post the training. Incorporating the learning from this pilot project, Tata AIG & Tata Motors intend to increase their outreach over the years. The program will be implemented in partnership with Skills for Progress (SKIP), Institute of Driving Training & Research (IDTR) and other implementing agencies on the ground.

Speaking about this CSR initiative, Mr. Vinod Kulkarni, Head CSR, Tata Motors said, "India losses 3% of its GDP (or US $58 billion) to road accidents annually. This implies that skilled drivers are one of the key movers of the national growth agenda. As a responsible corporate, our attempt is to reduce the loss of both – life and property on the roads on one hand and enable the transport industry to bring in business efficiency by optimizing their human capital on the other hand. Through our partnership with TATA AIG to launch Road Safety Program, we intend to educate the truck drivers about road safety and ensure their journeys are safe and comfortable."

Speaking at this occasion of the launch, Mr. Subramanian Suryanarayanan, Chief Human Resource Officer, Tata AIG General Insurance Company Limited said, "We at Tata AIG understand that the truck drivers ply across the country and spend most of their time on the roads and it becomes extremely essential to ensure the well-being of these drivers, who are the lifelines of various businesses. We intend to work closely with them to reduce fatalities and to safeguard their own health by engaging them in our Road safety Program and thereby contribute towards achieving the Sustainable Development Goals in the long run. The Road Safety Program is one of our flagship initiatives under our Corporate Social Responsibility (CSR) umbrella and we intend to build on the learning from this pilot initiative."

About Tata AIG General Insurance Company Limited

Tata AIG General Insurance Company Limited is a joint venture between the Tata Group and the American International Group (AIG). Tata AIG General Insurance Company Limited celebrated 18 years of service this year (2016) since it commenced operations on January 22, 2001. The company has made a mark in the industry by launching several innovative products and services over the years. Under its two main business verticals i.e. Consumer Lines and Commercial Lines, Tata AIG General Insurance Company Limited offers an extensive range of General Insurance covers that cater to various individual and business insurance needs.

About Tata Motors

Tata Motors Limited a USD 45 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, buses, trucks and defence vehicles. Part of the USD 100 billion Tata group, Tata Motors is Indias largest and the only OEM offering extensive range of integrated, smart mobility solutions. Tata Motors has operations in the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 76 subsidiary and associate companies, including Jaguar Land Rover in the UK and Tata Daewoo in South Korea.

About the author

CSR VISION is India's (probably World's) first monthly magazine in print devoted to CSR and Sustainable Development for bringing together all stakeholders of SUSTAINABLE DEVELOPMENT at a global and local levels and act as a platform for promoting strategic CSR and sustainable development practices through dissemination of information and knowledge.